Blacklite District's recent Minecraft collaboration on animated music videos for songs "Cold As Ice" and "The Struggle", have hit 5.4M and 4.3M respectfully in the last 30 days, bringing the bands total audience to 9.7 million. The band's official music video for "Cold As Ice" is also up over 100,000 views in the last 28 days, showing the power of the Minecraft fan.
Frontman Kyle Pfeiffer says, "It's truly amazing that we've been able to get the music on this large of a platform. There are literally millions of people listening to this stuff, our sales and streams have spiked like crazy... It again goes to show that Blacklite District is a pioneer, not only in terms of sound, but in branding and marketing."
"We Are The Danger", the debut single from the band's 2016 album To Whom It May Concern, will be the next collaboration video, and is dropping next week. Stay tuned as this amazing story continues.